Vision
Empower everyone to embrace skinimalism by supporting them in creating simple, effective skincare routines that bring comfort and balance, no matter how busy or nomadic life may become.
Mission
To inspire those with busy lifestyles or constantly on-the-go to embrace minimalistic skincare through high-quality, made-in-Europe products that are easy to use and seamlessly integrate into everyday routines. By prioritizing minimalism and effectiveness, we ensure that your skincare supports your lifestyle without adding complexity.
Our Values
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Well-Being First
We emphasize the importance of prioritizing both physical and mental well-being. That’s why we offer products that easily integrate into your routines without overcomplicating your life.
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Freedom through Adaptability
True freedom comes from embracing skincare that evolves with you. Our products are designed to mix&match, allowing you to tailor your routine to the seasons, the weather and wherever you are in the world.
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Community and Network
We are building a global community of diverse nomads who share the same values and lifestyle. At Nomad Routines, you’re part of a network that supports and inspires each other.
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Empowerment through Simplicity
Minimalism frees up space for what truly matters. By embracing simplicity, we empower you to live more intentionally and lightly - and buy and consume less products.
Meet the Founder
It's Mirta here - nice to meet you and welcome to Nomad Routines! After 12 years of working in marketing and living a fast-paced corporate life, the pandemic shifted my priorities. I found balance in a flexible lifestyle that allows me to work remotely, travel, and focus on what truly matters.
Nomad Routines was born from my desire to create a brand that supports people like me - those who live on the go but seek structure and simplicity. It’s about a lifestyle that balances freedom with grounded routines.